2003-12-18
LEGITIMAÇÃO. "Based on studies of several European business schools the book shows that the formation of the content of European business education is a complex issue that only can be understood if one goes beyond simple investigations of the curricula. Business schools are togheter with the consulting companies and the business press the core of a new management knowledge industry. In addition to producing knowledge, these institutions also provide legitimacy for managers and organizations that are using them. The role of the business shcools as legitimacy providers is not only based on the knowledge they provide, but also on different symbols of the schools, like mission statements, titles, prestige, and networking. In this book, the content and the symbols of the European business schools are seen as two interrelated entities." Este é a base de união de um conjunto de autores que, sob coordenação de Rolv Petter Amdam, Ragnhild Kvålshaugen e Eirinn Larsen, reflectem sobre a formação em gestão na Europa, numa colectânea intitulada Inside the Business Schools: The Content of European Business Education, saída neste ano de 2003 na Copenhagen Business School Press.
