2004-02-04
LOOKING FOR COMPLICATION. Miguel Pina e Cunha, João Vieira da Cunha e Carlos Cabral-Cardoso acabam de publicar no último número do Journal of Management Education (Fevereiro de 2004, Volume 28, Número 1, pp. 88-103) um artigo sugestivamente intitulado "Looking for Complication: Four Approaches to Management Education" que se resume nas palavras dos autores: "This article argues for the adoption of complicated approaches by management educators. The argument rests on the position that if uncertainty and ambiguity are inherent to management, particularly in view of the profound changes that have occurred during recent years in the competitive environments of organizations, there is the need to develop complex managers, that is, managers more skilled in dealing with uncertainty and ambiguity. Four approaches (hypertext, dialectics, linkages, and metaphors) are presented to illustrate complementary ways of operationalizing the logic of complication in a management education context. These approaches have the potential for increasing the awareness and alertness of management students to the challenges with which they will probably be confronted in the emerging competitive landscapes." Esta revista é editada em colaboração entre a Organizational Behavior Teaching Society e a Sage Publications. Tradicionalmente os preços da Sage são exorbitantes mas para aceder gratuitamente a este artigo e a centenas de outros na área da gestão, marketing e muitas outras áreas basta fazer o registo em http://www.sagepublications.com/freeaccess.htm e navegar e extrair gratuitamente pdfs até 31 de Março. Empreender já lá andou e até ao momento já obteve nada mais nada menos do que 70 artigos.
