2004-07-02
DICA DE LEITURA. A editora Edward Elgar anuncia no seu católogo The International Library of Crital Writtings on Business and Managment Séries um nove livro de gestão estratégica editado por Julian Birkinshaw (London Business School and Advanced Institute of Mangement, UK), com saída prevista em Novembro. Segundo a editora “This authoritative new collection of previously published articles provides a solid and broad-minded overview of the field of strategic management in business studies. It includes the seminal writings of the leading scholars in the field, and covers six different schools of thought on the nature of business strategy. While the field is only 40 years old, there is now an enormous body of literature for a student of strategic management to get to grips with. This book pulls together the relevant strands of thinking to provide all the critical readings in a single source.”
