Pequenos negócios 69

"In his classic study of good-to-great companies (companies that advanced from being really good to become truly great), Jim Collins found that the great companies first "got the right people on the bus." The executives who ignited the transformations from good to great did not first figure out where to drive the bus and then get people to take it there. No, they first got the right people on the bus (and the wrong people off the bus) and then figured out where to drive it. They said, in essence, "Look I don't really know where we should take this bus. But I know this much: If we get the right people on the bus, the right people in the right seats, and the wrong people off the bus, then we'll figure out how to take it some place great." The reasoning is particularly relevant to personnel in key positions, as the right people in the right places provide a strong foundation for any business. In a broad sense, this concept is applicable to all employees, in view of their direct or indirect impact on business accomplishments. Employees affect profitability in many ways. In most small firms, salespeople's attitudes and their ability to serve customer needs directly affect sales revenue. Also, payroll is one of the largest expense categories for most businesses, having a direct impact on the bottom line. By recruiting the best possible personnel, a firm can improve its returns on each payroll dollar. Recruitment and selection of employees establish a foundation for a firm's ongoing human relationships. In a sense, the quality of a firm's employees determines its potential. A solid, effective organization can be built only with a talented, ambitious workforce."

Fonte: Longenecker, J.; Moore, C.; Petty, J.; Palich, L. (2006), Small Business Management, 13 ed., p. 421. Mason, Ohio: Thomson South-Western


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