WINNERS. Five ways nice guys can be winners: 1. They find it easier to build alliances with others; 2. They have good reputations, which attracts customers and wins promotions; 3. They can create teams and command loyalty; 4. They get early warning of difficulties ahead because they have lots of friends and allies; 5. They are more relaxed, because they don't worry so much about winning or losing, and that helps them perform better.
Fonte: Management Today, Fevereiro de 1999, pp. 50-51
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Uma perspetiva independente, um olhar académico sobre gestão e negócios.